What you need to do to create a Twitter account for your personal injury law firm
If you don’t already have a Twitter account as part of your social marketing campaign strategy, you might want to review the benefits of having one for your personal injury law business. Then if you decide to open one, you’ll need to know the best way to create your account. Benefits of having a Twitter […]
How your personal injury law firm should deal with fake reviews
In previous articles, we have stressed the importance of getting online reviews for your personal injury law firm. We’ve discuss how to handle good reviews and bad reviews. This time we’re going to talk about what to do should you receive a fake review. Unfortunately, fake reviews are pretty prevalent online. Take the recent litigation concerning Amazon […]
What is local search marketing and why is it important for your personal injury law firm?
Local search marketing is one of the most important aspects of your digital marketing strategy. For personal injury lawyers, it is the way to focus in on your target audience within a certain geographic location. What exactly is local search marketing? For personal injury attorneys, local search marketing is creating a way to have face-to-face […]
How to improve your personal injury law firm’s PPC ads
If you have a Pay-Per-Click (PPC) Google Ads campaign, you’re paying for it. To make sure you’re not wasting your advertising dollars, it’s important that these campaigns be successful. In this article we give you some ideas on how to create more click-worthy ads that could bring more traffic to your website, and in turn […]
How to make the most of your written personal injury law content through repurposing it
It takes a lot of time to create the various types of content needed for your personal injury law firm’s digital marketing plans. We all know that time is not a lot of what you have. So why not save time and re-use your already-composed content in a variety of different ways? Not only will […]
Can Facebook ad campaigns help grow your personal injury law firm?
If you’re not already advertising your personal injury law firm practice using Facebook ad campaigns, you might want to consider the possibility. More than two billion people use Facebook every month. Many of your past and current clients are on Facebook, as are many leads and potential clients. It makes sense then to acquaint yourself […]
Facebook post boosts: what are they and can they help your personal injury law firm’s business?
Depending upon your own advertising experience with Facebook, you may or may not know what a boosted Facebook post is and whether it has a value for your personal injury law firm. For the most part, boosting one or more of your posts on Facebook is rather easy and even a person not experienced with […]
How to create a full-funnel experience on LinkedIn
For personal injury attorneys, the whole idea is to allow you to create a more effective ad strategy and maintain control of your full marketing funnel, i.e., the marketing model, from start to finish, that you create to get someone to become a client. How to create a full-funnel experience on LinkedIn To create […]
What types of content should your personal injury law firm post on social media?
To be successful with your social media marketing plans, you will need to generate plenty of content. It may not always be easy to come up with ideas, so here are a few types of content that you can consider for your social media marketing strategy. What types of content should your personal injury law […]
How to promote your personal injury law firm’s Facebook business page
Facebook has come a long way from being simply a site for friends and family to keep in touch. It’s become the leading social media platform for building businesses, including personal injury law firms. If you don’t already have a Facebook business page for your law firm, you should create one. If you do have […]