How to make the most of your written personal injury law content through repurposing it
It takes a lot of time to create the various types of content needed for your personal injury law firm’s digital marketing plans. We all know that time is not a lot of what you have. So why not save time and re-use your already-composed content in a variety of different ways? Not only will […]
How to create a full-funnel experience on LinkedIn
For personal injury attorneys, the whole idea is to allow you to create a more effective ad strategy and maintain control of your full marketing funnel, i.e., the marketing model, from start to finish, that you create to get someone to become a client. How to create a full-funnel experience on LinkedIn To create […]
How to grow your personal injury law firm’s email list
One of the best ways to engage with your past, present, and future clients, as well as other interested parties, is an email strategy. Email is still an extremely viable marketing tactic that should be part of your personal injury law firm’s digital marketing campaign, especially if you have a relatively smaller business with a […]
You’ve written a blog for your personal injury law firm, but now what do you do with it?
We’ve talked before about how important it is to publish new content on your personal injury law firm’s website so that you can rank higher in Google’s SERPs (Search Engine Results Pages). Writing frequent blogs and posting them on your website is a great way to be seen by Google and other search engines, but […]
How to create a successful email marketing funnel for your personal injury law firm
It takes time and energy to launch or maintain an email marketing campaign so you want to be sure you can attract, cultivate, and convert potential clients for your personal injury law firm. By creating a successful email marketing funnel for your efforts, you can accomplish all of these things. What is a marketing funnel […]
What are the most important internet marketing strategies needed for your personal injury law firm?
Of all the types of law practices that exist, personal injury law is perhaps the most competitive. That’s why it is so important that you understand the most important internet marketing strategies that will help you stand out from the rest. Google Ads, with their Pay-Per-Click (PPC) advertising method, does help, but it can get […]
Email marketing campaigns for your personal injury law firm
The point of all marketing campaigns is to get your personal injury law firm noticed so that potential clients will remember your brand when they need your services. Email marketing is an often over-looked way to advertise your personal injury law firm, yet it is extremely cost-effective with an impressive return on investment (ROI). Studies […]
How to improve your personal injury law firm blog
We’ve addressed the importance of having a blog on your personal injury law website before in previous articles. Today we will discuss how you can improve your personal injury firm’s blog. One of the reasons blogs are so important to your website is because having changing content on your site is important to how Google and other search engines […]
How to market your personal injury firm during Covid-19
We have written previously about the importance of keeping your marketing strategy active during the Covid-19 crisis. Face-to-face meetings for many are out for now, and predictably web traffic went up 27% since March, when Coronavirus took a real hold in this country. This statistic alone shows us the importance of making the best use […]
What is your opinion of Avvo as a directory for personal injury lawyers and others?
Avvo is an online directory of lawyers in all areas of practice that was founded by attorney Mark Britton in 2006. In addition, it also offers attorney reviews, allows visitors to post legal questions without charge and ostensibly hear back from an attorney within a few hours, as well as other services. It’s part of […]